We recently connected with the ChatSlide team, who have built your new favorite slide deck AI assistant to expedite the design process.
The Challenge: Fast Slides, Slow Branding
ChatSlide ran into two critical issues that were slowing down their users' workflow:
- Brand assets slowed the "first draft": Users were uploading logos, copying hex codes, and tweaking themes on every project
- Inconsistent visuals across clients: Open-source scrapers and ad-hoc scripts were unreliable and brittle, leading to mismatched or outdated marks
Building a robust, up-to-date branding pipeline in-house would have been a significant detour from their core product work, and they wanted a reliable solution that could solve the problem fast.
The Solution
That's where Brand.dev made the difference: bringing automatic, on-the-spot brand styling right into ChatSlide's workflows.
Brand-First Slide Generation
When a user selects a brand (their own or a client's), ChatSlide calls the Brand.dev API to fetch the official logo and brand colors by domain. Title slides, section breaks, and visual accents are all instantly styled to match.
Demo Magic Inside the App
During live generation, prospects see their brand appear in seconds. Users get to see the value of "AI that stays on brand" instantly versus spending the extra time to meticulously brand and check the designs on each slide.
Seamless Setup
No asset folders or manual uploads. If a brand refreshes its logo, Brand.dev's API keeps ChatSlide's output current, no maintenance or scripts ever required.
Results
The integration delivered immediate value across multiple dimensions:
- Faster first draft: AI decks ship with the right logo and palette out of the box
- Consistent look: Same brand, same visuals, every time across all users and teams
- Less support: Fewer "where do I upload my logo?" tickets
- No maintenance burden: Brand.dev handles updates and edge cases
Why Brand.dev?
The decision to integrate Brand.dev was driven by several key factors:
- Reliability: Unlike open-source scrapers, Brand.dev provides consistent, up-to-date brand assets
- Speed: Instant brand styling without manual uploads or configuration
- Maintenance-free: Automatic updates when brands refresh their visual identity
- API-first: Seamless integration into ChatSlide's existing workflow
What's Next
ChatSlide is exploring deeper style tokens (think type and component-level theming) using Brand.dev's evolving styleguide endpoints to push even more polish into AI-generated decks.
"We're really excited to see how well it's going to work and you should too!"
Impact on User Experience
By integrating Brand.dev, ChatSlide transformed their AI slide generation from a generic tool into a brand-aware assistant. Users no longer need to spend time manually styling their presentations - the AI handles brand consistency automatically, allowing them to focus on content and messaging.
Conclusion
Brand.dev proved to be the perfect solution for ChatSlide's branding challenges. By automating brand asset retrieval and styling, it enabled ChatSlide to deliver on their promise of productivity gains while maintaining professional, on-brand visual consistency.
If you're building AI-powered design tools and need reliable brand asset integration, Brand.dev is the solution that will keep your users focused on what matters most.
P.S. You should check out ChatSlide if you're looking to supercharge your slide deck creation with AI that stays on brand and delivers professional results in seconds.