We recently connected with Nic, founder of Sequenzy, an email marketing platform built for speed and personalization. After watching Brand.dev's journey on X, Nic reached out to explore how our API could help solve a core challenge: making email personalization effortless.
The result? A powerful integration that lets Sequenzy users create branded, personalized marketing emails in seconds.
The Challenge
Nic built Sequenzy because he was frustrated with how clunky and over-complicated email marketing tools had become. His vision was clear: create the fastest tool for building marketing emails, with deep personalization at its core.
But true personalization goes beyond inserting a first name. Nic wanted Sequenzy to understand each customer's brand completely—their colors, logos, social links, physical addresses, and even what their company does, their features, and their testimonials.
"I wanted to create the best and fastest tool to create marketing emails. Having personalization is the crucial part here. Not only understanding colors and logo, but also what the company is about, what features they have, testimonials, and more."
Building this kind of comprehensive brand intelligence from scratch would have been a massive undertaking. Sequenzy needed a solution that could deliver all of this data reliably and instantly.
The Solution
Sequenzy integrated Brand.dev directly into their platform to power their personalization engine.
The initial setup was remarkably straightforward. Within five minutes, Nic had the basic integration running, pulling logos, colors, social links, and company addresses automatically.
"Brand made it very easy to integrate. The first stage was incredibly easy to set up. It took maybe 5 minutes. AI was also pretty good at understanding how to integrate Brand."
When Nic needed to go deeper—pulling company features, testimonials, and other contextual information through Brand.dev's AI Query feature—he ran into some initial challenges. But with direct support, the adjustments were made within a day, unlocking the full potential of the integration.
"Once I needed advanced AI Query, it didn't work well in the beginning. Luckily, Yahia was very helpful and made all the adjustments within a day."
The Results
With Brand.dev integrated, Sequenzy can now deliver a fundamentally better email creation experience.
Users can create fully on-brand emails in seconds. The platform automatically applies the correct colors, inserts logos, includes social links, and adds company addresses—all without any manual input.
But the real power comes from the deeper personalization. By retrieving features, testimonials, and company descriptions through Brand.dev's AI capabilities, Sequenzy enables users to create emails that speak directly to what makes each recipient's business unique.
"With the colors, logo, socials, and address I can easily create on-brand emails in seconds. After retrieving features, testimonials, and more, I can also make it useful and tell my customers' clients about specific benefits of their product."
Key Benefits
- 5-minute initial setup: Basic brand assets flowing into the platform almost immediately
- Comprehensive brand data: Logos, colors, social links, and addresses retrieved automatically
- Deep personalization: Company features, testimonials, and descriptions available through AI Query
- Responsive support: Custom adjustments delivered within a day when needed
Looking Ahead
For Nic and Sequenzy, Brand.dev has become essential infrastructure for delivering on their core promise: the fastest, most personalized email marketing tool available. What once would have required extensive manual data entry or complex scraping systems now happens automatically, letting Sequenzy users focus on what matters—crafting messages that convert.
The integration demonstrates how Brand.dev can power not just visual personalization, but deep, contextual understanding of brands that enables entirely new product experiences.