XML Sitemap Builder

What is an XML sitemap?

An XML sitemap is a file that lists all the important pages on your website. It uses a standard format that search engines like Google, Bing, and Yahoo understand, making it easier for them to discover, crawl, and index your content. Think of it as a roadmap that tells search engines which URLs exist on your site and how they relate to each other.

Why are sitemaps important for SEO?

Sitemaps help search engines find pages that might otherwise be missed — especially new content, deep pages with few internal links, or sites with complex navigation. Submitting a sitemap can speed up indexing, improve crawl efficiency, and give you visibility into how search engines view your site. For larger sites, sitemaps are often essential to ensure all pages get discovered.

How to add a sitemap to your website

Once you have a valid sitemap.xml file:

1. 01Upload the file to your site's root directory (e.g. https://yoursite.com/sitemap.xml)
2. 02Optionally add a reference in your robots.txt file: Sitemap: https://yoursite.com/sitemap.xml
3. 03Many CMS platforms (WordPress, Webflow, Shopify, etc.) can generate sitemaps automatically — check your platform's SEO or settings section

How to submit your sitemap to Google Search Console

Submitting your sitemap to Google Search Console helps Google discover and index your pages faster:

1. 01Go to Google Search Console and add your property if you haven't already
2. 02In the left sidebar, open Sitemaps
3. 03Enter your sitemap URL (e.g. sitemap.xml or the full URL)
4. 04Click Submit. Google will start crawling your sitemap and report back on discovered URLs and any issues

You can also submit sitemaps to Bing Webmaster Tools for broader search coverage.

Sitemaps for AI agents

AI agents need to know which pages exist on a site before they can fetch and reason over the content. A sitemap gives your agent a complete URL inventory — so instead of guessing or crawling blindly, it can target exactly the pages that might answer a user's question.

The Brand.dev Sitemap API retrieves all discoverable URLs for any domain, so you can filter for likely candidates like /pricing or /features. Then use the Markdown API to scrape those URLs and convert the content to clean Markdown — optimized for LLM consumption.